HUS Estate Agents, Truro has become the first estate agents in Cornwall* to gain a Civil Aviation Authority (CAA) licence to use a drone helicopter for commercial purpose to enhance the marketing of their clients’ properties with stunning aerial photography.
The CAA Permission for Aerial Work together with passing a course to become a Qualified Pilot for Commercial Operations with UAV Academy based in the Cotswolds allows Hus to put their marketing 400feet above the competition by using their DJI drone or Unmanned Aerial Vehicle (UAV) to photograph property within certain safety limitations.
Hus can provide unique aerial photos to compliment those taken from the ground, encouraging prospective buyers to their listings and dramatically increasing saleability. An aerial picture gives potential buyers a better understanding of where the house is situated within the surrounding area. It is an extremely effective way of highlighting local areas of natural beauty, landmarks, rural and sea views.
Additional benefits include: helping a property to stand out from other similar listings to maximise the achievable price, selling a location/lifestyle as well as the property itself and an ability to show the main house with its outbuildings, holiday lets, barns, land etc.in the same photo.
The sales market is fiercely competitive, the provision of this additional unique service puts Hus ahead of their competitors. This is the latest step in a history of innovation in marketing that has led the Truro based firm to be voted the Best Estate Agent in Cornwall two years running (2014 and 2015) at the ESTAS award ceremony hosted by Phil Spencer of Channel 4’s Location Location Location.
*based on online research 10/10/2016