Thursday, 18 February 2016

Hus Property Eye 2016 Part 2 – Market Update and Aerial Photography

As anticipated from last month’s property eye review the market continues to be buoyant into 2016. Hus agreed record numbers of sales in the first few weeks of 2016 on properties ranging from £167,500 to £950,000 but mainly in the £300,000 and £700,000 bracket.


What can this be attributed to? For the price brackets in and around £150,000 to £250,000 many properties have gone to investment buyers and many have sold with a view to completion by April. As we predicted last month, this is likely because of the stamp duty change. In addition to this, midrange property sales have also been buoyant. But could the midrange properties be attributed to something else?


At Hus, we understand that no one knows the houses you are selling as well as you do. We realise that sometimes the features that make it special are never seen by the next potential buyer because the kerb appeal was not enough to get them to the front door!


Some properties are just difficult to photograph even with a wide angled lens, and some properties need to be pictured in their surroundings to show them from a different perspective; even if from just 30 feet up. 


Others properties benefit from a point of view showing not just the main dwelling, but also the outbuildings, land and surrounding location; and that is where our camera drone comes in.


We offer free aerial photography to enable your property to stand out from the crowd on the property portals (Rightmove, Zoopla etc.) and the local press, earning you more viewings from both local and out-of-county buyers. Potentially, this will lead to a sale in a faster time and at a higher price than if the details did not include the aerial shots.


This lateral thinking approach has not only facilitated sales for fresh properties to the market to achieve excellent prices; but also properties that may have sat stagnant with other agents for a while and just needed a fresh approach.


Now is it the market or our approach? Probably partly both but it certainly doesn’t hurt to choose an agent with a proven track record of marketing properties to achieve their full potential.


We will update you further on progress in next month’s Hus Property Eye and also provide an interesting take on the London Connection; fact or fiction?

1 comment:

  1. The real estate and construction companies sometimes have their property spread over a large area. Photography has been the major component of the promotional and marketing campaign for a very long time. Aerial photography has proven to be a great option for the real estate companies. With aerial photography services, one can also go for the shots from the lower elevation. These shots are great for providing the unique views of the house from the elevated angle.